Newspack Insights is a reporting dashboard built directly into your WordPress admin. It answers the questions newsrooms actually ask — how big is my audience, are readers engaging, where are conversions coming from, are my paywalls and campaigns working, how healthy is my subscriber and donor base, how are my ads performing — in one place, in newsroom language rather than analytics language.

Key features

Comprehensive metrics

Get a comprehensive understanding of your business and site performance with
top-line data. The Insights dashboard goes beyond individual metrics, providing a
unified view of user acquisition, engagement and conversion, newsletter
engagement, advertising and reader revenue performance, and site performance.

Goal tracking

Track your progress towards specific goals. The Insights dashboard enables publishers to monitor their performance against standardized objectives, fostering a data-driven
approach to achieving success.

Solving market challenges

In a market where third-party Business Intelligence tools are expensive and demand manual configuration, Newspack Insights emerges as a cost-effective and user-friendly alternative. Bridging the gap, our solution offers publishers an unparalleled way to access and analyze their data without the complexities associated with traditional BI tools.

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Newspack Insights is not just a tool; it’s a strategic ally for publishers. With a commitment to providing actionable insights and addressing market challenges, Newspack empowers publishers to navigate the digital landscape with confidence.